Tradeshow: Beauty UK Birmingham  

Posted by: Stylishly yours in , , ,

I received an invite card for Beauty UK with my Scratch Magazine subscription, I have never been to Birmingham, thought why not. I love daytrip, it also gives me an excuse to have dinner at Lasan as well! You can read my rest of the Birmingham daytrip on my personal blog.

Beauty UK, Hall 6, Birmingham NEC
This is my first tradeshow I've ever been to, upon arriving, it was a venue packed with ladies with big hair, Fanta coloured skin, falsies and super high-heels, I initially thought I have just walked into "The Only Way is Essex" audition – I was out of place, but at the right place.

NSI is one of the vendor and they're also Sparitual's UK Rep
There were lots of vendor for nails, tanning, some make-up, alternative therapy etc. Of course I was most interested in nails. Included UK rep for OPI, Essie, ChinaGlaze, Zoya, Orly, Sparitual, Konad and even fauxnad to name a few. I was especially excited to see Sparitual and Zoya since they are more difficult to track down in the UK. Of course this year's hottest vendors were amongst nail foils such as Kooky and Minx, Gels and Soak Offs and of course Crackle nail varnish! (Incidentally, Barry M has just released many crackle colours!)

Sparitual display at the show
Sparitual Mind Body Spirit Matte Collection
I would have gone wild at this show, but had to control and only pin down to buy the essentials or wish list items. From Sparitual, I bought a shimmer nude matte colour named Mind from the Mind, Body, Spirit collection, and also another cream one named Sage. I also picked up a bottle of Bearberry Smoothie Cuticle Remover and Red Berry Splash Hand Soak from Kaeso.

One of the more popular vendors, Kooky foil wrapped nails design
 Of course, one of this year's most hottest trend is foil wraps. Any vendors with these were heaving with customers. Then it's down to price war, there was one unique company that actually can print your designs but minimum order is 10 sheets. I haven't tried them before, so I was curious. There were a few demonstration on the applications. I bought a few plain ones to play: hologram and gold sheets. I wasn't keen on some of the designs as I preferred stamped or freehand designs but thought the foil metallics were worth buying and it's something one can't achieve with any varnish.

ChinaGlaze booth
Lots of falsies too!
There were also other new trends and services, one that left me bemused was "Tooth Fairy" – Bling for your teeth! It literally puts that sparkle on your tooth. It wasn't cheap. Why?! I don't get it. (Although, I can see Katie Price having one). They also sell other bling stickers for your hair and clothing etc.

Is this for real?!?

Essie!!!
Yes, Essie at trade prices! I bought four from my wishlist: Chinchilly, Sand Topez, Sew Psyched and Turquoise & Caicos. I know they're not from the latest collection but I've want these for ages! The vendor also gave me a Seche Viche bag.

Lots of Zoya too!
My first Zoya: Jules, Gemma and Envy. I can also scratch Envy off that wishlist.

I managed to find the ladies from Scratch and was lovely finally to meet Helena! I was telling her how crazy this show is, she said "wait til the Olympia show in September". Oh dear! I better start saving!

General shot at the show
There were also lots of unknown brands. I bought three of these Y.C.C.: white crackle, gold and a hologram glitter varnish. Other items I purchased: cuticle pusher, trimmer clip and scissors. Lots of nail art glitters!

My Tiny World – Ought to be one of my favourite vendors at this show
My Tiny World has got to be one of my favourite vendors at this show. They make the most amazing slices and the most glittering glitters! They are a family run business, all products are designed and made in England. I won't say more about them in this post, because this company definitely deserve a special feature. So watch this space!

Slices tasters kits, in case you're bad at slicing and wants variety
Ooo! Fruit slices! I predict a Stella McCartney fruit dress SS11 manicure coming on this blog in the VERY near future!!!!!

This show was nuts, it was endless. I had to skip through lots in the end as the purchases were getting heavy and I was getting tired. How naive was I to think I'll only stay at the show for 2 hours and spend the rest of the time checking out Birmingham? I ended up staying for a good 5 hours at the show and only managed a quick walk around the city centre on route to Lasan. At least I know now what to expect for Olympia in September!

Have you been to one of these trade show? What was your experience like? Worth going? Can't be bothered?


This entry was posted on Saturday, May 21, 2011 and is filed under , , , . You can leave a response and follow any responses to this entry through the Subscribe to: Post Comments (Atom) .

2 comments

Looks like every girls dream show

www.pixics.com

Should there be another persuasive post you can share next time, I’ll be surely waiting for it. Trade Show Exhibit Displays

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